CPPNA Corporate Website

In today’s digital age, there are few companies, no matter how well-intended or reputable, that will be taken seriously without an online presence. So when the CPP North America sales team re-energized its new business efforts, they realized they needed a website. And fast.

They turned to me to make it happen, and I led the effort with a small internal team, taking the mini-site from concept to UAT in three weeks. I developed the UX and wrote the copy, then worked with a freelance designer to create the pages. The executive team was extremely impressed with the quick turnaround and high quality, affirming that it helped their sales efforts tremendously.

Note: The mini-site was meant to be a temporary solution while a full-blown website was being developed, but CPP North America was acquired by AmTrust Financial Service approximately six months after the site was launched, and plans for a bigger site were put on hold.